WINSIGHTS: MLB's Top Twitter Partnerships Of 2020
Breaking through the Twitter clutter isn't easy. Yet three Major League Baseball partners cracked the code in 2020 -- Taco Bell, Bud Light and Chevrolet. Take a look below at the engagement success of these disparate programs. What do they have in common? Each promotion has a direct, authentic connection to what happens during games, aligned with the passionate fan-engaged audience found on Twitter. Well done.