Think you're detail oriented? Brandon recalls a World Series game seven where legendary Yankees Owner George Steinbrenner was more preoccupied with stadium trash than the Yankees impending championship. #Partnerships #Marketing #Advertising #NewYorkYankees #Yankees #MLB #WorldSeries

Breaking through the Twitter clutter isn't easy. Yet three Major League Baseball partners cracked the code in 2020 -- Taco Bell, Bud Light and Chevrolet. Take a look below at the engagement success of these disparate programs. What do they have in common? Each promotion has a direct, authentic connection to what happens during games, aligned with the passionate fan-engaged audience found on Twitter. Well done. #MLB #WorldSeries #Partnerships #Advertising #Marketing

Major League Baseball remains a powerful draw for its marketing partners. Custom Twitter engagement analysis by the great team at Zoomph reveals several brands hit it out of the park with their MLB association. The results highlight the credibility received from activation on league and team social handles. #MLB #WorldSeries #Partnerships #Advertising #Marketing