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Repositioning the Horse: How Polo Ralph Lauren Used the Olympic Stage to Revitalize Its Legacy
Luxury brands faced steep challenges in 2024. With inflation raging like a modern-day plague, the economy saw companies like Burberry,...
J.D. Netto
Aug 10, 20242 min read


WINSIGHTS: SFC's "The Catch" Scores With NFL
As the upstart Sport Fishing Championship (SFC) readies for its second season, the offshore fishing league created a kickoff event that...

Scott Becher
Mar 23, 20231 min read


WINSIGHTS: Peloton Strikes Back -- "He's Alive"
The "Sex and the City" reboot "And Just Like That..." damaged the Peloton brand. One of its leading characters (Mr. Big, played by Chris...

Scott Becher
Dec 15, 20211 min read
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