Carnival and Amazon are category leaders as value brands. They came together to celebrate the biggest value shopping weekend of the year, Black Friday – Cyber Monday. Amazon rarely participates in co-branded promotions. Engagement spiked throughout the four day promotion.
CARNIVAL / MICHAELS
Carnival’s most successful partnership pairing of 2018, delivering more than 100K new leads. Carnival was featured in all 1200 Michaels Stores nationwide, here as sole sponsor of Michaels spring break in-store classroom activities. That’s exposure a brand can’t buy.